Where To Take The Kids In Austria This Winter

The Austrian Alps are a dream destination for family ski holidays. With their laid-back charm, stunning scenery, and welcoming spirit (known to the locals as Lebensgefühl), this snow-drenched playground offers the perfect blend of adventure and relaxation. So, if you’re ready to embrace the Austrian way of life and create unforgettable family memories, here’s a round-up of the best family-friendly ski resorts to explore.

1. Serfaus-Fiss-Ladis

First on the list is Serfaus-Fiss-Ladis in Tirol – a resort that practically redefines family skiing. This is the place where kids rule! Berta’s Kinderland is an 80,000-square-metre paradise dedicated to little skiers, complete with costumed mascots, adventure zones, and even *Bubble Parties* (because who doesn’t love bouncing around hitting balloons?). For the smallest members of the family, the Kinderschneealm is designed for kids as young as three.

While the children are busy exploring, adults can carve up the resort’s 200 km of slopes or take part in activities like snow tubing and ice skating. And with the cosy, family-run hotels and kid-friendly dining options, Serfaus-Fiss-Ladis really does make for a stress-free holiday.

Find out more - https://www.serfaus-fiss-ladis.at/en

2. St. Johann in Salzburg

Over in SalzburgerLand, St. Johann in the Pongau region offers stunning mountain vistas and an easy-going vibe that’s perfect for families. It’s part of the expansive Snow Space Salzburg, so although it feels wonderfully intimate, there’s no shortage of skiing to be had – with 120 km of slopes in the resort itself.

The kids will love *Wagraini’s Winter World*, which has dedicated learning areas and snow parks to make those first ski turns a breeze. When everyone’s ready for a break from skiing, there’s ice skating, tobogganing, and scenic gondola rides that take in some truly breathtaking views. The town’s cosy restaurants and welcoming hotels cater brilliantly to families, so you can refuel and relax in comfort.

Find out more - https://www.josalzburg.com/en/home/feel-free-in-the-heart-of-salzburg.html

3. Ski Juwel (Alpbachtal Wildschönau)

Hidden away in Tirol, Ski Juwel is a true family gem. This resort is home to Austria’s “most beautiful village,” Alpbach, and has a friendly atmosphere that’s perfect for beginners and families. The *Schatzberg Zwergenland* and *Kids Centre Alpbach* are designed to make learning to ski fun and safe for little ones.

But there’s more to Ski Juwel than just the slopes. Families can try everything from snowshoeing and sleigh rides to co-piloting piste bashers (imagine the kids’ faces!). And don’t miss the *Top of Alpbachtal* observation deck, where you can snap some truly epic family holiday photos.

Find out more - https://www.skijuwel.com/en

4. St. Johann in Tirol

For a classic Austrian experience, look no further than St. Johann in Tirol, nestled in the Kitzbühel Alps. This resort offers a traditional Tyrolean vibe with a quieter atmosphere that’s ideal for families. It’s not as large as some of the others, but its 42 km of beautifully maintained pistes are more than enough to keep everyone entertained.

For the little ones, there’s a dedicated Kids Club and the indoor *Murmi’s Kinderland* – a 1200m² play area with climbing, sliding, and jumping fun. Off the slopes, the family can enjoy tobogganing or exploring the charming village, which is full of cosy restaurants serving hearty local dishes.

Find out more - https://www.kitzbueheler-alpen.com/en/stjo/st-johann-in-tirol.html

5. Brandnertal

For something a bit off the beaten path, head to Brandnertal in Vorarlberg. This charming resort is often overlooked in favour of bigger names, but it’s a true hidden gem for families. With 64 km of slopes, it’s just the right size for exploring without overwhelming beginners.

Kids can learn to ski at Kinderland Tschengla, complete with conveyor belts, fun figures, and a cosy children’s hut. Families will also love activities like winter hiking and tobogganing. Off the slopes, Brandnertal has a welcoming village atmosphere with quaint guesthouses and mountain huts perfect for warming up with a hot cocoa.

Find out more - https://www.vorarlberg-alpenregion.at/en/brandnertal/welcome-to-brandnertal.html

Whether you’re drawn to the high-energy fun of Serfaus-Fiss-Ladis or the traditional cosiness of St. Johann in Tirol, Austria’s family-friendly ski resorts offer the perfect mix of adventure, relaxation, and good old-fashioned *Lebensgefühl*. So, grab your woolly hats, pack those mittens, and get ready for a family holiday you’ll never forget!

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